What’s more, the Juniper team says that the research predicted that AI will be crucial in analysing the vast amounts of data generated from advertising activities daily and minimizing loss due to fraud.
It predicted that fraudsters will increasingly innovate in their approaches to imitate genuine advertising activity including simulated clicks, mouse movements and social network accounts.
The award winners in each category were as follows: · Mobile Gambling – Paddy Power· Mobile Adult – Manwin· Mobile Games – EA Mobile· Mobile Dating – Match.com· Mobile TV – AT&T· Mobile Advertising – Velti The Future Mobile Awards are given to companies that Juniper believes have made significant progress within their sector during the previous year, and are now poised to make considerable market impact in the future.
Juniper's client base spans the globe, with the majority of its clients in North America, the Far East and Europe.
Our offices are located in central Basingstoke, Hampshire.
Market sizing and forecasting are the cornerstones of our offering, together with competitive analysis, strategic assessment and business modelling.
We endeavour to provide independent and impartial analysis of both current and emerging opportunities via a team of dedicated specialists - very knowledgeable, experienced and experts in their field.
“Operators have finally recognized that they cannot compete with Apple and Google from a content distribution basis.
If they are to monetize content, that revenue has to come from bundling content into subscriptions or through leveraging the billing relationship,” Dr.Lifestyle applications will be the fastest growing category of apps, however.Overall mobile app revenue will reach billion by 2019, according to Juniper’s “Apps & App Stores: Market Trends &-Forecasts: 2015-2019.” Mobile use of dating applications is on the rise, Juniper points out: four of the top 20 grossing i OS apps in the U. – Match.com, Zoosk, Tinder and Plenty of Fish – in early 2015 were dating apps.Mobile App Forecast Navigation app providers meanwhile have been shifting from “freemium” to pay per download (PPD) business models.Many navigation app providers now charge a high one-time price – as much as or more – to download their apps, according to Juniper."Almost half (44%) of UK mobile phone subscribers belong to an online social network and of this group, 25% use their handset for social networking-related activities." Nielsen Media Research The mobile social networking forum is the perfect event for professionals to learn and discuss the future development of mobile social media.